Samsung targets adventurers with Galaxy S4 Active

Durability model said to be dust-, water-resistant

Tags: Emirates Telecommunications Corporation InternationalSamsung Electronics CompanySouth KoreaUnited Arab Emirates
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Samsung targets adventurers with Galaxy S4 Active Samsung’s new Galaxy S4 Active is a robust model aimed at adventurous users and its design centres on protection from the elements.
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By  Stephen McBride Published  August 12, 2013

Samsung Electronics today announced the launch of its Galaxy S4 Active handset in the UAE.

GALLERY: Samsung's Galaxy S4 Active

The device is billed as a rugged sports version of the South Korean firm's flagship S4. Its design focuses on robustness and durability and according to Samsung the device attained an IP67 (International Protection standards) rating in resistance to dust and water, where the highest level is IP68.

"From rolling sand dunes to rocky wadis, this life companion is engineered to keep you connected whilst exploring the world around you," the company said in an emailed statement.

A sealed design aims to keep dust particles at bay and protect against water damage for "up to 30 minutes of submergence at a depth of one metre".

 "The Gulf region is a playground for adventurers and those looking to explore the great outdoors and so we are very excited to launch the Galaxy S4 Active; the newest addition to the Galaxy series," said Hayssam Yassine, head of Telecommunications Group at Samsung Gulf Electronics.

GALLERY: Samsung's Galaxy S4 Active

"Samsung has taken the innovative features of the Galaxy S4 and added breakthrough protective design elements, making it the perfect companion for a lifestyle of travel and exploration."

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