Cisco extols virtues of Wi-Fi

Network specialist calls for UAE, KSA operators to offload data to Wi-Fi, save millions

Tags: Cisco Systems IncorporatedSaudi ArabiaUnited Arab Emirates
  • E-Mail
Cisco extols virtues of Wi-Fi Dabboussi: The significant increase of mobile devices coupled with the seemingly insatiable demand for bandwidth creates an opportunity for providers.
By  Stephen McBride Published  June 19, 2013

Cisco today unveiled the findings of the Cisco Consulting Services (CSC) study of four business models that it said will help mobile operators in the UAE and Saudi Arabia provide Wi-Fi to achieve "maximum results".

In both the UAE and Saudi Arabia, there are more mobile subscriptions than people; KSA mobile subscriptions reached 181% of the population in 2012, while the mobile subscription rate in the UAE surpassed 159%.

Mobile data is a big part of this growth, accounting for nearly half of UAE mobile subscriptions. In Saudi Arabia, wireless broadband subscriptions reached 11.7m in the third quarter of 2012, more than five times the number of landline broadband subscriptions. The fast-growing number of smartphone and tablet broadband connections is projected to consume more than 1.1 exabytes of data in Saudi Arabia, and 677 petabytes in the UAE, by 2017.

Demand for Wi-Fi has also grown substantially in the region since the early 2000s. The Cisco Visual Networking Index (VNI) projects that global IP traffic transmitted over Wi-Fi will represent 46% of all IP traffic by 2015.

According to the CCS Wi-Fi study, this growth threatens to overload the capacity of regional mobile operators, who may be struggling to ensure availability of high-speed packet access (HSPA) and long-term evolution (LTE) spectrum.  Wi-Fi could hold the solution, transforming wireless Internet access by offering higher speeds, improved security, and more availability on almost any connected device, according to Cisco.

"The CCS Study outlines that mobile data offload will enable mobile operators to maximise the benefits of Wi-Fi through cost savings, revenue generation and improved services," Cisco said in an emailed statement.

"It is a viable alternative for serving mobile broadband users in crowded locations such as shopping malls, where spectrum availability for HSPA and LTE mobile access networks is limited. In addition, mobile data offload will give operators the opportunity to reduce data costs, allowing them to accelerate adoption and increase market share."

Add a Comment

Your display name This field is mandatory

Your e-mail address This field is mandatory (Your e-mail address won't be published)

Security code