Mindware FZ LLC

Mario Gay, General Manager

Tags: Channel Middle East Power ListMindware
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Mindware FZ LLC
By  Manda Banda Published  June 20, 2013

Tel: +971 4 450 0600
Headcount: 139
Website: www.mindware.ae
Active accounts: 1610
Regional offices: UAE, KSA, Lebanon, Egypt, Qatar and Kuwait.
Key brands: Microsoft, Intel, Citrix, Dell, Lenovo, Juniper, Symantec, Emerson, Mcafee, Brocade, CA Technologies, Quantum and Motorola.
Ownership: Mindware LLC is owned by Mindware SA

Verdict: In a year that has seen the regional components channel come under increasing pressure, Mindware’s strategy to get into the value business is paying dividends. The distributor has grown its revenue, increased its brands and pre-sales engineers to better serve its channel partners in the region.

What are your strategic plans for the rest of 2013?

Our main objective is to make sure that the company has the right franchises and is dedicating time and efforts to products that have potential for growth in the coming years. This is particularly true in the volume business where the right vendor choices determine the success the business will attain.

What were the main drivers for your revenue growth in 2012?

We enjoyed solid growth in the hardware space with Dell and in software with Microsoft, Citrix, Symantec, Juniper and McAfee.

Has the distribution sector recovered from the market instability in the region?

I would say probably yes, although credit risk is always a variable difficult to quantify. There is a higher level of confidence even if the associated growth to the different product lines has become more mature and selective.

What will drive your business growth in 2013?

We have strengthened our relationship with key strategic vendors that have high potential and we have developed our presence in key countries across the region.

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