MENA public cloud market to reach $378.5m in 2012

Business-process-as-a-Service accounts for half of the public cloud market

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MENA public cloud market to reach $378.5m in 2012 The public cloud market will grow by 15.3% in the MENA region this year, according to Gartner.
By  Mark Sutton Published  November 18, 2012

The market for public cloud computing services will reach $378.5m in the Middle East and North Africa this year, a growth of 15.3%, according to Gartner.

The market will be driven by growth of the business-process-as-a-service segment (BPaaS), which will account for 52% of the market, while cloud management and security services will be the fastest growing segment, with expected growth of 41.4% in 2012.

Gartner says that the BPaaS segment will grow from $191.7 million in 2011 to $195.1 million this year. In 2011, human resources BPaaS services represented about 19 percent of the total public cloud services market, making it the biggest identifiable subsegment in the forecast. By 2016, cloud advertising will become the largest segment accounting for about 22 percent of total public cloud services spending in the Middle East and Northern Africa region.

Software as a service (SaaS) is the next-largest segment and is forecast to grow to $74.6 million in 2012, while IaaS is forecast to grow from $35 million in 2011 to $47.5 million in 2012. Growth in application infrastructure services (also known as platform as a service, or PaaS) will also be high, although it is a smaller market relative to the other segments. PaaS is strategic and considered to be a critical growth driver for other segments, including BPaaS and SaaS. The PaaS segment in the Middle East and Northern Africa region is forecast to grow to $15.8 million in 2012. Cloud management and security services constitute a new forecast segment comprising cloud security services, IT operations management (ITOM) and storage management (including backup and recovery services). The cloud management and security services segment is forecast to grow to $45.5 million in 2012.

"The cloud services market is clearly a high-growth sector within the overall IT marketplace," said Ed Anderson, research director at Gartner. "The key to taking advantage of this growth will be understanding the nuances of the opportunity within service segments and geographic regions, and then prioritizing investments in line with the opportunities."

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