The moving world of touch technology

Product portfolio includes holograms and holographic projections

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The moving world of touch technology See multi-touch at work at the Fractal Systems stand.
By  ITP.net Staff Writer Published  October 16, 2012

To learn about the next in digital signage head over to the Fractal Systems stand at this year’s GITEX TECHNOLOGY WEEK. Fractal is a privately-owned company headquartered at Dubai Silicon Oasis and provides technology for events, retail and corporate communications. The company also partners with Philips for touch technology and signage, MadHat for hologram technology and Animatik for 3D content.

“Fractal Systems is the catalyst for innovative technology towards visual media communication and events,” says company executive Thierry Louesse.

The company’s product portfolio includes holograms and holographic projections, digital displays, touchscreen solutions, content production as well as collateral innovations. These products include free floats, virtual x-ray technology, augmented reality, MadLED, water sequencers and animated displays. Customers can also avail of display services.

For its booth at GITEX, the company chose to focus on digital displays and touch screen solutions. The Touch Concept is becoming increasingly significant with tablets, smartphones and other touch technologies. Fractal Systems is the exclusive distributor of Philips digital multitouch surfaces, for displays, tables, kiosks or totems; each with different designs, sizes and technologies. Philips, in turn, offers a portfolio of touch surfaces and videowalls  as well as 3D glasses-free displays and glasses-free video walls. Visitors to GITEX can check out the 3D glasses-free videowall in the middle of the main concourse.

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