launches Arabic version

Middle East financial services comparison site launches Arabic language version

Tags: E-commerceFinanceKuwaitSaudi ( Arab Emirates
  • E-Mail launches Arabic version The website allows users to compare a range of financial products.
By  Mark Sutton Published  August 8, 2012

Financial comparison website, has launched a new Arabic version of its service.

The site allows consumers to search and compare over 700 different banking products, including credit cards, loans, mortgages and bank accounts, that are available in the UAE, Kuwait and Saudi, to find the best financial products to fit their needs.

The site also includes detailed product information and reviews from consumers., Arabic for "money market" said that the new Arabic version of the site has been launched in response to the high number of searches in Arabic online and the lack of online information, particularly on financial information, available in Arabic.

"During the refinement phase of our website, we realized that our other markets such as Saudi Arabia and Kuwait are not the only countries that required an Arabic site but the UAE was also a must. Fifty percent of Google searches done in the UAE are in Arabic. My thoughts? Any online consumer site must be able to cater for this demand or you lose half of the active searches online," said Ambareen Musa, founder of

" is a portal that allows users to do their homework before deciding on any banking product. With this in mind, it is critical that they clearly understand the content of the site and there is no better way to ensure this than allows users to read in their native language.

"We are proud to be the first financial comparison site in the Middle East to launch our Arabic site in three countries namely UAE, Saudi Arabia and Kuwait. We try our best to stay ahead and more importantly give our users what they need to make an informed decision," Musa added.

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