Corel acquires Avid consumer video editing line

Corel will welcome a core group of employees from Avid's product team to work closely with its digital media group

Tags: Avid TechnologyCorel CorporationMergers and acquisitions
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Corel acquires Avid consumer video editing line Corel has announced that it has acquired Avid's consumer video editing product lines, including Pinaccle Studio HD and Avid Studio.
By  Clayton Vallabhan Published  July 15, 2012

Corel has announced that it has acquired Avid's consumer video editing product lines, including Pinaccle Studio HD and Avid Studio. These join Corel's current line of digital media product and video editing software.

"With the power of the Pinnacle Studio and Corel VideoStudio brands, Corel now offers the industry's broadest consumer video editing software portfolio," said Matt DiMaria, executive VP and GM of Digital Media at Corel. "These products will meet virtually any need or creative impulse - whether customers are looking to quickly capture, edit and share videos on their iPad or require the exceptional control of a full-featured desktop application."

As part of this transaction, Corel will welcome a core group of employees from the Pinaccle product team to its digital media group which is responsible for Corel's VideoStudio, PaintShop Pro, WinDVD and Roxio product lines.

DiMaria added: "We are delighted to welcome our new employees and look forward to building on the amazing products they've developed. Our combined team's expertise is unmatched in the industry. I'm especially excited to introduce our expanded portfolio to customers and partners who will benefit from the breadth of our offering and the innovation it delivers, including advances in mobile as highlighted by the recently released Avid Studio for iPad."

Al Hosani Computer LLC is the wholesale distributor of Corel products in the GCC

2224 days ago
Mike

Corel is the place software products go to die. They do basic maintenance and milk the remaining revenue out of the products by packaging them in to low cost bundles. . Take a look at the history of wordperfect. If I were an Avid employee transferring to Corel i'd be looking for another job.

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