New Porsche Design BlackBerry in UAE

Phone runs on BlackBerry 7 OS, features NFC, premium PIN

Tags: BlackBerryPorscheResearch In MotionUnited Arab Emirates
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New Porsche Design BlackBerry in UAE The new Porsche Design BlackBerry smartphone is now on sale in the UAE.
By  Georgina Enzer Published  January 2, 2012

The new Porsche design P'9981 smartphone from BlackBerry is now available in the UAE at all Porsche Design stores, as well as authorised retailers.

The phone features a forged stainless steel frame, hand-wrapped leather back cover, sculpted QWERTY keyboard, and crystal clear touch display.

The Porsche Design P'9981 also comes with a Porsche Design user-interface and a built-in Wikitude World Browser augmented reality app. The handsets also feature a premium, exclusive PIN that easily identifies the user as having a P'9981 smartphone.

"The P'9981 smartphone from BlackBerry is a milestone product for Porsche Design," said Dr Juergen Gessler, CEO Porsche Design Group. "It is a representation of the iconic Porsche Design styling philosophy and RIM's technology-driven focus, which combine to deliver engineered luxury and performance in a smartphone for the discerning consumer."

The Porsche Design has a 1.2 GHz processor and Liquid Graphics technology, designed to enable a responsive touch experience with fast and smooth graphics.

It also features HD video recording, 24-bit high resolution graphics, advanced sensors for new augmented reality applications, and built-in support for Near Field Communications. The phone comes with 8 GB of on-board memory, expandable to up to 40 GB with a microSD card.

"With the Porsche Design P'9981 smartphone from BlackBerry, we are delivering a perfect collaboration between style and function," said Sandeep Saihgal, managing director, Middle East at RIM. "It's an exceptional, modern smartphone, and its styling is unlike anything else in the market today."

The phone runs on the BlackBerry 7 operating system and includes a next generation BlackBerry browser.

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