McAfee hopes to expand market share

Company announced new security developments following Intel, Nitro, Sentrigo acquisitions

Tags: McAfee Incorporation
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McAfee hopes to expand market share
By Staff Writer Published  October 11, 2011

IT security solutions firm McAfee says that it owns approximately a 10% share of the Middle East and North Africa security market and that the company has seen double-digit growth in 2011 despite the volatile market in the Middle East region, McAfee is expecting similar growth for 2012.

“The reasons that we are ahead of our competitors in the market is because we look at security from a total perspective segmented into three main areas; one is the end-point which is the areas that are software based; second is the datacentre, where you have the content and appliance bases and the third is in the cloud where you can monitor the behavior and traffic of all the customers around the world and we can see the threats in real time,” said Hamed Diab, regional director, McAfee MENA.

McAfee is hoping to extend its position as a security market leader for the IT and enterprise companies and well as for the SMB, commercial and consumer areas.

McAfee has announced at GITEX TECHNOLOGY WEEK a new security solution that stems from its acquisition of Intel in March 2011.

“Within less than six months, we were able to develop the first product to send to the market, based on the innovations that this company brings to the market. This product gives you the ability to control and work faster within your computers and you can gain about 43% extra work time using the new efficiency that we are promoting,” said Diab.

He added that the new solution, called DeepSAFE also provides an efficient way to manage enterprise resources, utilising downtimes, such as during periods of computer inactivity or after working hours, to manage and install updates and security patches.

“It is called DeepSAFE because normally the anti-virus suite of products sits on top of the operating system, but this product is pretty much integrated into the chipset and therefore sits on the OS as long as you are using Intel i-series chipset or V-Pro chipset and this can always be bought and incorporated. This is the start of bringing new innovative products and the roadmap for the future in terms of security. You will see a lot of innovations going forward from these two companies,” said Diab.

McAfee has also gained a stronger market position through its acquisition of Nitro, which allows McAfee to give its customers a total end-to-end security solution that not only includes anti-virus, where people know McAfee, but also datacenter infrastructure security and appliances.

 McAfee has also ventured into database security, following its acquisition of Sentrigo in late 2010.

“Just the data loss that we have seen in the cloud, based on our intelligence on the cloud, is estimated to be about $40bn and protecting data sitting on a database is very important to a lot of enterprise companies. We have seen a lot of sophisticated attacks, in Q1 2011 we have seen 60,000 new malware attacks per day,” said Diab.

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