RIM showcases devices

With a range of new smartphones in its portfolio, Research in Motion (RIM), the mobile communications solutions provider, has plenty of new products to showcase at its booth in GULFCOMMS.

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RIM showcases devices RIM’s recent handset and tablet launches will be demonstrated at its stand this week.
By  ITP.net Staff Writer Published  October 9, 2011

With a range of new smartphones in its portfolio, Research in Motion (RIM), the mobile communications solutions provider, has plenty of new products to showcase at its booth in GULFCOMMS.

The company’s recently launched BlackBerry Bold 9900, BlackBerry Torch 9810 and 9860, and BlackBerry PlayBook tablet are among the products on show. “The size of the attending audience makes it a staple on our events calendar, and a strong platform for us to introduce new products to the global public,” says Sandeep Saihgal, Managing Director, Middle East, Research In Motion.

“GULFCOMMS is the ideal platform to exhibit and promote our products in the Middle East, helping us increase brand awareness, meet with existing and potential partners, as well as showcase new products and creating a great opportunity for us to interact with local and regional customers.

“ It allows us to increase exposure, generate sales deals, strengthen partnerships and build new ones.  RIM’s attendance at GITEX will allow us to grow both our consumer base and our partners’ network. Appearing at GITEX also allows us to position our products as the most sensible add-on to grow and expand businesses, offering low cost of ownership, enhanced security and the latest technology,” Saihgal says.

RIM recently unveiled BBM Music, a cloud-based music service for its users. The service allows users to store a music collection online and listen to it directly without using any local storage on the user’s device. RIM has a global footprint with over 595 carriers and partners.

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