Aptec becomes first ME Microsoft cloud distributor

Aptec becomes first distributor for Office 365 in the Middle East

Tags: Aptec DistributionCloud computingKuwaitMicrosoft CorporationQatarUnited Arab Emirates
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Aptec becomes first ME Microsoft cloud distributor Aptec is well positioned to educate and enable the channel to deliver cloud solutions says Salah. (ITP Images)
By  Mark Sutton Published  September 21, 2011

Aptec Holdings has qualified as the first Microsoft Cloud Distributor for the Middle East.

The distribution agreement will see Aptec offering the Microsoft Office 365 cloud service to resellers in the UAE, Qatar and Kuwait, with the intent to extend the agreement to other GCC countries and Egypt in future.

Microsoft Office 365 delivers the Microsoft Office Professional suite via a cloud model, along with other communication and collaboration services including Exchange Online, SharePoint Online, and Microsoft Lync Online.

The service, which is currently in beta, is intended to meet the needs of all sizes of enterprise, and to offer a more flexible, and affordable means, for companies to deploy office productivity solutions.

Santhosh Kumar, Software Business Unit manager of Aptec Distribution, commented: "We at Aptec are very excited at being appointed by Microsoft as a Cloud Distributor in the region. This prestigious status has strengthened our vision of providing the channel with the complete solutions on for cloud.

"Aptec has developed the right go-to market strategy by offering the channel the right expectations of recruit, enable, engage and deploy on cloud solutions.

ame success on the cloud offering. Microsoft Office 365 will provide the best Software as Service under the public cloud offering to various segments which justifies the return on investment and total cost of ownership by moving from a CAPEX to OPEX based solution," Kumar added.

Aptec be recruiting and training resellers, to enable them to sell the Office 365 service, and will provide the necessary support and expertise.

"We truly believe that cloud computing as a concept will see an increase in adoption and acceptance by the Middle East during the next couple of years, as the market matures and more vendors and service providers are coming up with more cloud products," added Bahaa Salah, managing director of Aptec Distribution.

"Our role as a distributor here is to enable and educate the channel in order to be capable of providing right solutions to all end-user segments. As a value-add distributor Aptec has right expertise and resources to take the knowledge down to the channel," he added.

Office 365 will be previewed at GITEX by Microsoft and Aptec.

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