Best of ICT: Gulf Business Machines

As part of our Best of ICT supplement, ACN talks to Gulf Business Machines

Tags: Gulf Business MachinesUnited Arab Emirates
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Best of ICT: Gulf Business Machines ACN talks to GBM CEO Cesare Cardone
By  ACN Staff Writer Published  September 14, 2010

Arabian Computer News talks to Cesare Cardone, CEO, Gulf Business Machines

What is Gulf Business Machines?

Gulf Business Machines (GBM) is the leading IT solutions provider in the region fulfilling and providing the IT requirements of local, regional and international organizations in the GCC.

Founded in 1990, GBM is a spin-off from IBM and is the sole distributor from IBM (excluding selected IBM products and services) throughout the GCC, except for Saudi Arabia.

GBM's momentum was further enhanced in 1999, when the team secured the Cisco portfolio. The company now holds the highest level of recognition in the region from Cisco, the Gold Partner Status, in addition to the Learning Partner status.

Today, GBM is one of the largest IT solutions providers in the Middle East, strong of more than 700 highly skilled IT professionals and with more than 20 solid strategic partnerships forged with internationally-recognised IT solution providers. This means that GBM can offer an extensive array of IT infrastructure, IT solutions and services ranging from consulting, resource deployment, integration and after-sales support.

Tell us more about GBM's offerings and services?

GBM offers the industry leading portfolio of IBM Systems and together with IBM, we are setting the agenda for the region and providing our clients with a clear path to a dynamic infrastructure, helping them transform IT assets into valued services. We provide choice to our clients with a broad range of server, storage, retail system offerings required to match diverse workload needs. No "one size fits all"; instead there are optimized components that can be combined and managed together.

With broad expertise across servers, storage, software and technical support, GBM is in a unique position to deliver innovative products and solutions that help meet customer business goals in ways not previously thought possible. Because open standards-based IBM offerings can provide practical ways to achieve infrastructure consolidation, allow quick adjustments to handle workload spikes and help reduce administrative and software costs, there has never been a better time to choose IBM Systems.

From applications and skills to technology resources, GBM delivers flexibility through a choice of platforms, a broad portfolio and integrated virtualization capabilities - all built on open industry standards to help meet the needs of any enterprise.

Are there particular industry sectors which GBM specializes in and where is GBM present and active geographically?

GBM's experience and expertise span across multiple sectors and particularly e-Government, banking and finance, telecommunications, retail and energy. Believing in the importance of being where our customers are, GBM today has offices in the UAE (Abu Dhabi, Dubai and Sharjah), Bahrain, Kuwait, Oman and Qatar, as well as in Pakistan. GBM Pakistan now operates three offices as an IBM Premium Partner, one in each of Karachi, Islamabad and Lahore. The Pakistani operation also holds a Silver Partner status from Cisco.

GBM invests in the continuous training of its employees. The result, GBM's specialised team is well equipped to address the ever-evolving, industry-specific IT demands in every market. When particular challenges and requirements arise, GBM is able to adapt and quickly leverage resources stationed in the various locations and coordinated by the Dubai central office.

Through a unique combination of local market presence, international level skills, a network of business partners and the access to the worldwide resources of IBM and Cisco, GBM consistently brings to customers unparalleled IT business solutions.

What is "GBM Learning Services"?

GBM Learning Services is a leading IT training provider in the GCC. With over 1,000 comprehensive training programs on offer across the Middle East and North Africa (MENA) region, GBM Learning Services trains over 3,000 IT professionals annually.

As an exclusive training provider for selected IBM technologies in the GCC excluding Saudi Arabia and a Cisco Learning Partner for the MENA region, GBM Learning Services is designed to deliver cutting edge training solutions to fit a wide variety of needs, from basic IT subjects to industry-recognised technical conferences and symposia.

One of the most recent GBM Learning Services activities is the launch of Oman's first Cisco Training Centre in June 2011.  GBM's fully-fledged centre was designed to offer a broad range of Cisco training services to job seekers and IT professionals in the private and public sectors. As a Cisco Learning Partner (CLP) since 2008, the training sessions are led by Certified Cisco Systems Instructors (CCSIs) and deliver Cisco authorized and approved content, including technology, product-specific and certification-preparation courses.

What's next for GBM?

At GBM, the future starts now and we are investing in it. From setting up the Middle East's first Network Operations Centre (NOC) and developing our Cloud Computing offering to acquiring companies that boost our competencies, we maintain a laser-like focus on delivering state-of-the-art solutions when and where they are needed most.

Our singular objective is to remain distinct from the competition and stand out for our excellence and expertise, in a business environment that remains competitive.

As a result, if you are looking for an IT partner that offers a winning combination of cutting-edge skills and technologies, a skilled pool of talent within your geography, a full portfolio of world class IT solutions and the commitment to deliver results, you can rely on GBM.



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