BBC launches global iPlayer for iPad

Subscription service gives global users access to old and new BBC TV programmes on the iPad

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BBC launches global iPlayer for iPad The BBC is launching a global iPlayer service for iPads. (Getty Images)
By  Georgina Enzer Published  July 28, 2011

The BBC is launching its on-demand video service, the iPlayer for Apple iPad internationally.

Customers from across the globe can now pay a monthly fee and get access to a range of both current and classic programmes. The international app will also have a feature not available on the standard app, the ability to download the content and watch it offline.

The global iPlayer will be available in 11 European countries: Austria, Belgium, France, Germany, Italy, Luxembourg, The Republic of Ireland, The Netherlands, Portugal, Spain and Switzerland initially, before being launched elsewhere.

The global iPlayer project, run by the BBCs commercial arm BBC Worldwide, will cost $10 per month with the option of an annual subscription priced at $72.

BBC Worldwide has said that the international product will look and feel similar to the UK iPlayer, but function in a different way.

Instead of the iPlayer's normal seven-day catch-up service, the global version will offer a showcase of BBC shows, old and new, such as Fawlty Towers, Only Fools and Horses, Sherlock and Doctor Who.

The UK version of iPlayer app for iPad does not offer a download facility, which would allow users to watch programmes when they have no internet connection, but download options are available on desktop and laptop computers in the UK.

The BBC said the initial roll-out through iPad in a limited number of countries in Europe was seen as a pilot for a broader global service.

"We have an exciting vision for what this service could become and will develop it based on feedback from within the markets," said Jana Bennett, president of Worldwide networks and global iPlayer.


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