Avnet extends distribution agreement with HP

Avnet Technology Solutions adds HP Networking to its product portfolio

Tags: Avnet IncorporatedHP
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Avnet extends distribution agreement with HP (l-r) Venkat Raman, Sales Director, Gulf & Levant, Avnet Technology Solutions ME, Dennis Evers, Director- Business Development- EMEA, Avnet Technology Solution, Alfred Chrispanous, ESSN Distribution Manager, HP ME.
By  Mark Sutton Published  June 15, 2011

Avnet Technology Solutions has extended its distribution agreement with HP, to handle select HP Networking solutions.

The distributor, which already distributes HP enterprise solutions, will now add HP networking solutions, targeting resellers in the Middle East.

"Avnet will now be able to offer our Middle East channel partners all elements of HP's converged infrastructure, including networking, servers, storage and software solutions," said Venkat Raman, sales director-Gulf and Levant, Avnet Technology Solutions, Middle East. "These products are critical elements our reseller partners can draw upon to develop integrated data centre solutions that address the business challenges of their customers. By leveraging this expanded technology portfolio, along with our solutions-focused market approach, financial strength and dedicated networking sales and technical team, reseller partners will be able to address a wider range of customer requirements and more profitably grow their networking businesses."

To support the HP solutions, Avnet will run a number of roadshows for reseller partners, to educate them on HP's networking range, and will also offer training and education programmes to give resellers the skills necessary to implement them.

Alfred Chrispanous, ESSN Distribution Manager, HP Middle East, commented: "We are happy to engage with Avnet and believe that our association will allow us to enhance our penetration in the SMB market, and help us gain incremental business in the region. Avnet is committed to investing in the resources our partners need to be successful in the networking market and has proven programmes in place to help them capture the growing converged infrastructure market opportunity in data centres."

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