Canon debuts Ixus 310 HS

Camera features large touchscreen, new creative shooting modes

Tags: Canon Middle EastDigital PhotographyDigital cameraHigh-definition
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Canon debuts Ixus 310 HS Canon's new Ixus 310 HS has been launched in the Middle East.
By  Georgina Enzer Published  May 8, 2011

Canon has launched the touch screen Ixus 310 HS, featuring Full HD movie capture, manual photographic controls and a stainless steel body in the Middle East.

The camera features a bright, ultra-wide angle lens with optical Image Stabiliser, designed to allow users to capture scenes in high quality.

The Ixus310 HS has an enhanced version of Canon's intuitive touch interface, designed to provide greater control over stills and video and the camera features a new dedicated movie record icon to help users switch between picture and movie modes.

The Ixus 310 HS has a 12.1Megapixel CMOS sensor combined with Canon's DIGIC 4 image processor for the HS System, designed to reduce noise in all shooting conditions including low light.

The Ixus 310 HS has a Canon 24mm, ultra-wide angle, 4.4x optical zoom lens with a f/2.0 maximum aperture. The lens features a design that allows faster shutter speeds and a shallower depth of field than other camera types.

The 4-stop optical Image Stabiliser steadies the light coming through the lens, lowering the impact of shake and image blur.

The camera has an 8.0cm 460K dot-resolution PureColor II Touch LCD, designed to offer high-quality contrast and colour rendition.

Users can arrange the camera setting icons to their preference on the LCD screen, while the Touch AF sets the focus area with one touch.

The Touch Actions and Tap Control offer pre-set gestures used for various functions, such as flicking through the image library, or changing on-screen settings.

During movie recording, the optical zoom can be used and Smart Auto in Movie is designed to offer additional support, optimising camera settings according to shooting conditions and scenes.

The HD video recording also uses the Dynamic Image Stabiliser for use when shooting while walking or driving.

Users can now also shoot video in iFrame format, which requires no transcoding before being imported.

HDMI-CEC compatibility also allows the camera to be connected to an HDTV and controlled via the TV remote control.

In stills mode, the Ixus 310 HS can shoot full resolution pictures at up to 3.4 shots per second and 8.2 shots per second at a reduced, 3.0 MP resolution in High-speed Burst mode.

The Handheld Night Scene mode is designed to allow the capture of multiple shots of the same scene, before merging them together to create one image with the least possible blur and the best possible exposure.

The Ixus 310 HS also features Super Slow Motion Movie mode, allowing users to slow down fast-paced action, such as sports - capturing the scene in VGA resolution at 120 frames per second (fps), or in 320x240 resolution at 240fps.

For more advanced users, Canon has included higher levels of control over aperture and shutter speeds in the Av and Tv.

For beginners or those who prefer point-and-shoot cameras, the Smart Auto mode is designed to detect up to 32 scenes, while the new Subject Detection technology allows the camera to detect and track human and non-human moving subjects.

In addition to the Fish-eye Effect, Super Vivid and Poster Effect the camera features a new Toy Camera Effect, which gives images a retro, pinhole camera feel, while Monochrome creates atmospheric shots with sepia, black and white or other monochromatic tones.

Canon's Miniature Effect can be applied to movies as well as still images, recording 1.5, 3 or 6 frames per second in Movie mode to create the impression of a time-lapse video of a small-scale model.

The Smart Shutter mode is designed to make it easier for users by using face detection technology to trigger the shutter when it detects a wink, a smile or a new face in the scene.


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