HP Networking launches SMB partner program

Partner program to drive HP Networking solutions to SMB customers

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HP Networking launches SMB partner program The program will help HP partners deliver appropriate solutions to SMB customers, says Zein.
By  Mark Sutton Published  February 6, 2011

HP has launched a new channel partner program focused on its networking solutions for SMB customers.

The partner specialisation, which is part of HP's EMEA Preferred Partner Program (PPP), is intended to support reseller that are focused on the SMB segment, and to help them sell HP's network line.

The program is unique to the EMEA region, and will include a range of benefits for resellers, including access to a networking account manager, free technical support, free training, solution information and marketing materials to generate demand, sales tools and lead generation, financial incentives and access to the SMB reference case program. Qualifying partners will also have preferred access to HP's EMEA Network Design Centre (ENDC) which gives partners a service to custom-design networks for customers.

"In a still-recovering economy, small to mid-size businesses continue to look for ways to reduce IT costs, simplify their infrastructure and prepare for growth," said Samer Zein, general manager , HP Networking Middle East. "With the help of this new specialisation, HP enables our channel partners to offer SMBs the expanded HP Networking portfolio, while also offering them financial incentives, and access to tailored network design options."

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