Facebook rolls out profile redesign

Site now puts more focus on photos and friendships

Tags: EntertainmentFacebook IncorporationRedesignRestructuringSocial Media
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Facebook rolls out profile redesign Mark Zuckerberg, founder of Facebook, says the profile changes do not have any impact on a users security settings.
By  Georgina Enzer Published  December 6, 2010

Facebook has redesigned users' profile pages to include more information and more photos.

The new layout is currently being rolled out to users who want to try it, before all profile pages are automatically revamped in the coming weeks.

The new changes include the use of more photographs and enlarging the profile photo and five of the user's latest photographs will now be displayed at the top of the profile page.

"People love photos. Photos originally were not that big a part of the idea for Facebook, but we found people liked them so we added that functionality," Facebook founder Mark Zuckerberg told Lesley Stahl on 60 minutes last week.

User's biographical information such as hometown, current job, birthday, relationship status and studies are now displayed at the very top of a users profile page.

There are quick links to share your status, photos, videos and links and navigation buttons under the profile photo to switch between a users wall, profile, photos, notes and friends.

Users can also now highlight the friends that are important, such as family and best friends in the friends bar on the left-hand side.

Users can also see their friendship links with other users on the new design.

A log of what users have in common, whether it is photos or ‘likes' is displayed on the top right-hand corner of the profile being visited.

Users can also click the ‘see friendship' button and all interactions between them and the friend will be displayed.

Users can now also display what sports teams and sports they like on their profile page.

According to Joe Akbrud, the social media wizard at CBS News, Facebook is now emphasizing personality with the profile redesign.

The whole of the right-hand side of the profile page is now dedicated to advertising.

Privacy settings have not been changed by the redesign and Zuckerberg was quick to allay fears.

"We never sell your information," he said. "It's against all of our policies for an application to ever share information with advertisers... and then we shut them down if they do."

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