Kuwait retail ace touts Wansa line

Electronics and home appliance brand ‘Wansa’, builds regional network

Tags: Alghanim Industries
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Kuwait retail ace touts Wansa line Alghanim is looking to make deals to expand distribution of the Wansa range
By  ITP.net Staff Writer Published  September 24, 2010

Electronics and home appliance brand ‘Wansa’, part of Kuwait based Alghanim, is planning to bolster its distribution network across the region.

“The key focus will be on adding new partnerships in unrepresented areas, as well as developing relationships with existing partners to gain better market shares in various markets. We have developed a range of solutions to be able to meet channel demand for better products and faster product movement,” says Rohit Gandotra, Director of Buying and Exports at Alghanim Electronics Group.

The Wansa brand boasts over 2,400 products and Alghanim intends to use GITEX to promote its new 3D LED TV range in addition to other products.

“We draw on our years of experience in manufacturing and our relationships with our customers to build products that are customised to the Middle East’s unique requirements,” says Gandotra.

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