Monster pushes digital lifestyle kit

Monster Middle East to show off digital lifestyle products

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Monster pushes digital lifestyle kit Monster will show off its range of consumer products
By Staff Writer Published  September 24, 2010

Entertainment buffs will get the opportunity to look over a wide range of digital lifestyle products at GITEX TECHNOLOGY WEEK courtesy of Monster Middle East.

The company will be highlighting its latest portfolio, which contains everything from headphones to the ‘world’s fastest’ HDMI cable 2.0. Monster hopes that appearing in the Consumer Electronics section of the show will offer it access to consumers that seek both style and substance from their products.

“This year we’re showcasing our new product lines and technologies. At GITEX we have access to a very wide and diverse profile of visitors, which gives us the opportunity to diversify and develop new markets and channels,” says Jehangir Khan, Regional Manager, for Monster.

The Middle East exhibition has become a major factor in the company’s success in the region. “GITEX has been instrumental in our success and is now a key event in our global annual events calendar. GITEX is a platform that allows us to meet and interact with new and potential clients from new and developing markets. This is vital with the Middle East being one of the fastest growing regions for our company. There is a lot of focus and continuous reinvestment in the infrastructure and channel support,” says Khan.

Monster Cable Products was founded in 1979 by Noel Lee, then a laser-fusion design engineer at Lawrence-Livermore Laboratory.

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