offers online real estate market

Online real estate service offers location based property browsing for the Middle East

Tags: ( MapsReal estateYemen
  • E-Mail offers online real estate market The site allows users to browse for property by location.
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By Staff Writer Published  August 22, 2010

Sana'a-based is looking to bring the benefits of satellite mapping to real estate sales and letting.

The company has launched its service to help overcome the problems of poor address systems in the Middle East, by introducing property listings which include map location, based on Google Maps. The service is intended to make it easier for those looking for property to browse by location and to meet increasing demand for affordable marketing channels for real estate.

The site is a mash-up of various available applications, explained Ahmed Abdul Moula, technology manager, "We use Google Maps for identifying the location, Youtube for the property tour, Twitter and Facebook for sharing the listing in the social web, and a set of other technologies to translate the content and convert numbers and currencies" he said.

The site is targeting both property sales and rental, across the whole of the Middle East. The site launched recently in beta mode, and attracted 600 real estate companies and realtors to participate and testing and enhancement of the platform.

Property owners can post their listings on for free, and for a small fee they can promote their listings to gain higher visibility on the map. The company reports that the integration of map services produces more leads than the typical banner or text ads

Amad Almsaodi, CEO of, said: "We built our marketplace by capitalizing on the Real Estate golden rule: Location, Location, Location. The price of a property is irrelevant if it is not in the customers preferred location. Customers can now search by location and find the nearby points of interest, such as: parks, schools, public transportation, and so on."

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