Aastra has been chosen by Accor Group as one of its worldwide telephony providers

New customer win for Aastra as the company strengthens its offering for international clients.

Tags: Aastra TechnologiesUnited Arab Emirates
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By  Ashford Published  July 5, 2010

Accor Group, one of the world’s largest hotel groups whose brands include Sofitel, MGallery, Pullman, Mercure, Novotel, Suitehotel, Ibis, all seasons, Motel 6, and Adagio city aparthotel, has signed a three year framework agreement with Aastra for the supply of telephone systems and services to the hotel chain on a worldwide basis, except for Etap Hotel and Hotel F1. Aastra was chosen to provide a flexible, scalable and cost-effective platform for the delivery of enterprise telephony services to the company which has more than 4,000 hotels in over 90 countries internationally.

Aastra will enable Accor to offer its hotels a wide range of services and enterprise communications solutions to meet the growing demand for telephony services across the globe. The agreement includes enterprise grade call control managers such as the Aastra 5000 and Aastra MX-ONE.

The agreement with Accor comes just as Aastra has strengthened its offering and support for international customers. The relationship also builds upon the company’s successful existing partnership in France and leverages Aastra’s extensive global presence.

Phillipe Lemoel , Head of Telephony, Accor Group, commented: "We have chosen Aastra because its enterprise telephony solution offers a unique flexibility for our hotels and is proven across global markets. Aastra will provide hotel telecom equipment, including telephony systems and telephone handsets, to our staff working in both small and large hotels. Aastra was able to provide cost effective solutions that met our needs in all our key geographical markets.”

Peter Hofman, President at Aastra MENA, said: "As more and more companies deliver their Information Technology services on a global scale, Aastra has developed a team dedicated to global accounts to strengthen its large multinational customer relationships and solidify its position as a trusted strategic advisor to companies. We’re helping these organisations understand which telecommunications solutions will provide them with the biggest productivity gains as well as help reduce costs. We welcome this new agreement that takes our relationship with Accor Group to a new level. With its complete portfolio of enterprise communications solutions and global presence in more than 100 countries, Aastra is in a strong position to meet the needs of international customers.”

About Aastra MENA

Aastra MENA is the Middle East and North African business unit of Aastra Technologies Limited, (TSX:“AAH”), a leading company at the forefront of the enterprise communication market. Headquartered in Concord, Ontario, Canada, Aastra develops and delivers innovative communications products and applications for businesses. Aastra’s operations are truly global with more than 50 million installed lines around the world and a direct and indirect presence in more than 100 countries. Aastra is entirely dedicated to enterprise communications and offers one of the most complete portfolios of unified communications solutions individually tailored to satisfy its customers’ requirements. These range from feature-rich call managers for small and medium businesses and highly scalable ones for large enterprises, integrated mobility, call centres solutions to a wide selection of terminals. With a strong focus on open standards, Aastra enables enterprises to communicate and collaborate more efficiently. For additional information on Aastra, visit our website at www.aastra.com

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