Quirkat launches Facebook World Cup 2010 fantasy football game

Middle East developer releases Facebook-based fantasy league World Cup 2010 game

Tags: EntertainmentFIFA World Cup 2010Facebook IncorporationGamesJordanQuirkatUnited Arab Emirates
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Quirkat launches Facebook World Cup 2010 fantasy football game The game has been designed to appeal to casual players as well as experienced fantasy league fans.
By  Mark Sutton Published  June 10, 2010

Middle East games developer Quirkat has announced the launch of a fantasy football World Cup 2010 game on Facebook.

The Quirkat Fantasy Football World Cup 2010 application, which is available in Arabic, English and French, includes all of the usual features found in fantasy sports games, including all 736 players from the 32 teams participating in this summer's FIFA World Cup in South Africa, and the ability to play in leagues against friends.

The game, which had a soft launch last week, also includes social networking aspects, such as the ability to send and receive virtual currency from friends and in-game micro-transactions.

Mahmoud Ali Khasawneh, CEO of Quirkat commented: "Naturally, we'd been interested in exploring the Facebook potential for our games and we had been equally pursuing an entry into the sports games category. Fantasy sports are among the most successful game genres worldwide. Integrating Facebook with our fantasy football game and coinciding it with the World Cup was a great opportunity for us. Going forward, Quirkat will invest significantly in the sports games genre across social networking platforms."

"What we are aiming to do is differentiate our game with the visual style, playability and the integration into the social fabric of Facebook. The idea was to expand the appeal beyond the stereotypical male sports fan and across into the social and casual demographic. The game's social integration allows for users to increase their team budgets by sending and receiving virtual currency among friends, and allows for topping up the player transfer quota as the World Cup progresses; through in-game micro-transactions.", said Candide Kirk, Quirkat's CTO and games producer.

The company aims to continue with the fantasy football application after the World Cup, to cover European and the Middle Eastern leagues, and also intends to release other sports games as well.

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