Mobile devices distributor buoyed by ISO endorsement

SIT Distribution hopes certification will help it to further develop brand portfolio

Tags: HTC CorporationKuwaitSIT DistributionSaudi ArabiaUnited Arab Emirates
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Mobile devices distributor buoyed by ISO endorsement SIT has gained ISO 9001:2008 certification for quality management following the development of an HTC-focused service centre portfolio that it now wants to expand to other mobile brands.
By  Andrew Seymour Published  April 5, 2010

SIT Distribution's after-sales support credentials have been given a massive boost by news that its service centres have received ISO 9001:2008 certification.

The international accreditation provides a major endorsement of the quality of SIT's services capabilities, which encompass both the distribution and post-sales support of mobile devices.

SIT's service centres in the UAE, Saudi Arabia and Kuwait currently offer support for HTC-branded smartphones that cover warranty service, repair and software upgrade, as well as provide board- or component-level repair to ensure units are restored to their original condition.

The centres, which have been opened during the course of the past year, are staffed by a trained and certified team.

"As a distributor for high-end products like HTC smartphone devices, part of our commitment is to meet and improve our customers' expectation for the services available to them," stated Adnan Al-Falah, chairman of SIT Distribution.

"Receiving the ISO compliance certification is a testimonial to our commitment to provide quality after-sales service to our partners and their customers. Our improved after-sales service and quick turnaround times helped us earn the ISO certification," he added.

SIT claims the certification is crucial to its future expansion plans, which include extending its services to other major mobile phone brands. It insists plans are on track to provide comprehensive coverage through its service facilities across the GCC and Levant.

Anthony Yu-Huang Ho, regional service manager for SIT Distribution, says the accreditation will also enable the distributor to measure the quality of its management and services.

"It keeps track of where our company stands and how we can improve," he explained. "Through this certification, we aim to continue to maintain quality processes and policy. Our objective is simple - to improve the customer's satisfaction with our services."

According to Yu-Huang Ho, Dubai-based SIT will undergo a half-yearly internal audit to measure improvements, as well as ISO's annual external audit.

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