Striving for success in storage

Storage integrator Millennium InfoTech has quietly built up a regional customer base since launching in the region four years ago. And while conditions may no longer be as buoyant as they were when the company first entered the region, it believes that sticking to what it knows best will ensure it has a bright future ahead.

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Striving for success in storage (Isidora Bojovic/ITP Images)
By  Andrew Seymour Published  November 13, 2009 Channel Middle East Logo

"The UAE enterprise market is very dynamic. Companies have money and there is a client segment that will buy the best and spend the maximum, even though 80% of the market is made up of SMBs."

Those might not be the words you would expect to hear from a reseller in the current uncertain climate, but they come from the mouth of Irfan Ahmed, country manager at the Middle East arm of Millennium Infotech (MITI), a provider of storage solutions.

He claims the company continues to take plenty of positives from the high-end market due to its focus on technologies that are designed to help end-users realise noticeable savings on their IT infrastructure.

"We are into high-tech solutions whereby we reduce a lot of hardware in terms of virtualisation," explained Ahmed.  "We don't push boxes such as servers or switches; we are mainly into business continuity and driving cost savings, which is what most companies now want."

MITI's Middle East operation is just four-years-old, but the company's existence spans more than a decade. The self-styled ‘business transformation services provider' began life as a software development firm in the US, but gradually evolved into a full-time technology consulting outfit.

The Middle East office, which is based in Sharjah, is just one of several dots on the map; it also has offices in the UK, India and Singapore. Ahmed insists that the company's broad geographic presence is "one of its strengths" as it can support customers in multiple locations and design solutions to meet local and international requirements.

MITI's enterprise pedigree is borne out by the vendors that it supports and its expertise in security, content management, virtualisation, WAN acceleration and data centre solutions.

The company's professionals boast certifications from EMC, VMware, Trend Micro and IBM, among others, while it also works with up and coming brands such as Syncsort, an organisation that provides data protection software.

Ahmed, who once managed the HP storage and server business for Mideast Data Systems, insists this is all reflected in the way that MITI approaches customers.

"We specialise in real enterprise solutions," he said. "If you talk about business continuity then we have to integrate multi-vendor products. The client might be standardised on HP, EMC or NetApp storage, so we have expertise in all the areas so that we can integrate. We don't go to the client and tell it to take something new. We evaluate its current set-up and then we propose a solution based on its overall objective."

MITI claims it harbours aspirations to double its Middle East headcount to 20 staff and extend its regional footprint. At the moment, the company operates through a network of dealers in Middle East countries outside the UAE, and while there is no suggestion of that changing, MITI intends to bulk up its regional presence. One of the aims of a three-year plan it has drawn up is to establish operations in Saudi Arabia.

MITI may lack the scale and visibility of some of the more established systems integration names associated with the UAE channel, but it is confident that there is more than enough room in the market for it to grow.

"There are opportunities in the market," insisted Ahmed. "The biggest ones can be found on virtualisation. Right now people are only considering virtualisation on servers, but it can also happen on desktops and switches." Somehow you just know that MITI is ready to pounce when clients realise that.

MITI

Address:
Millennium InfoTech FZC
Executive Suite C3-20/04
PO Box 120681
Sharjah, UAE

Contact: Tel: +971 6 557 5220

Headcount: 10

Vendor partners:
Blue Coat, EMC, IBM, Ironport, Riverbed, Sonicwall, Syncsort, Trend Micro, VMware, Websense

Market focus:
Like its US-based parent, Millennium InfoTech Middle East specialises in a number of fields, including content management, data centre solutions, WAN acceleration and virtualisation.

Website: www.mitiweb.com

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