FDC will distribute Seagate’s portfolio

  • E-Mail
By  Published  September 15, 2006

Hard disk drive giant Seagate has announced changes to its regional distribution portfolio, following the completion of its acquisition of Maxtor.

Regional distributor FDC, which had previously been a Maxtor partner in the Middle East, has confirmed that it will now carry the entire range of Seagate products across the region.

“FDC has now been appointed as a Middle East and North Africa [MENA] distribution partners for the entire Seagate product portfolio,” confirmed Mohammed Owais, business unit manager for hard disk drives at FDC.

“This includes the Maxtor by Seagate line-up of hard disk drives in addition to Seagate products. We are looking closely at the market share in each country and identifying markets where we can work to build up Seagate’s market share,” he continued.

“FDC remains committed to Western Digital as well, and will continue to justify our commitment to the numbers and projections that we have given them. It is all about increasing FDC’s overall market share and channel breadth, not just switching market share from one vendor to another,” Owais claimed.

Full details of Seagate’s EMEA distribution revamp are expected soon.

Gulfem Cakmakci, senior channel sales manager at Seagate Eastern Europe, Middle East and Africa (EEMEA), said: “A full announcement on the EMEA [Europe, Middle East and Africa] distribution line-up for Seagate will be announced shortly.

This will provide details on which distributors hold the rights for specific Seagate product lines and the territories that they cover.”

Prior to joining forces with Maxtor, Seagate worked with Asbis, Logicom and Mindware as its regional distribution partners in the Middle East.

Just like Maxtor it had agreements in place with both eSys and Tech Data. It also worked with Storgate in South Africa.

In terms of routes-to-market, Maxtor was using both Tech Data and eSys as global distribution partners and had also signed up FDC and Almasa as regional distribution partners in the Middle East. Delta had been brought on board as a retail-focused distributor for the UAE, with Jarir taking on a similar role in Saudi Arabia.

Add a Comment

Your display name This field is mandatory

Your e-mail address This field is mandatory (Your e-mail address won't be published)

Security code