How to get HP to keep its green materials promise?

What to do when a company, in this case HP, goes back on its pledge to stop using toxic materials in its PCs? The answer according to Greenpeace - set Captain Kirk on them!

Tags: Eco-friendlyGreenhouse gasHewlett-Packard Company
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How to get HP to keep its green materials promise? (Shutterstock)
By  Mark Sutton Published  August 1, 2009

What to do when a company, in this case HP, goes back on its pledge to stop using toxic materials in its PCs? The answer according to Greenpeace - set Captain Kirk on them!

Upset at HP's failure to deliver on its 2007 promise to stop using hazardous materials in its PCs, the environmental pressure group arranged to have William Shatner, best known for playing Captain Kirk in Star Trek, leave a

While corporate customers are mostly focused on the power reduction element of 'green computing' with an eye on cutting costs rather than worrying about the disposal of old hardware, its a message that is getting traction with consumers, albeit gradually. With rivals like Samsung and Apple making serious commitments to a wide range of environment-friendly measures, can HP afford to not deliver on green commitments? or to mess with Captain Kirk?

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