Lucky number 7 for Microsoft

Microsoft has decided that the next version of its Windows OS, currently codenamed 'Windows 7', due to the fact that its the seventh version of Windows, will officially be called errr... Windows 7

Tags: Microsoft Corporation
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By  Mark Sutton Published  October 14, 2008

Microsoft has decided that the next version of its Windows OS, currently codenamed 'Windows 7', due to the fact that its the seventh version of Windows, will officially be called errr... Windows 7.

The announcement was made on the Windows Vista blog, where Mike Nash said that the company didn't want to call the new version after the year, a la Windows 98, as they don't release OS on a yearly basis, and they also didn't want to go with a new 'aspirational' name like Vista as that would not do justice to what they want to achieve with the new version.

Seems to me that the naming is part of a somewhat modest approach to Windows 7 that Microsoft appears to have adopted.

After all the hype of Vista, and its failure to take off,  Redmond is making a lot of noise about not promising things it can't deliver with Windows 7. By sticking to a simple name for the new version, it feels like the company is trying to suggest a simpler, more useable OS than the flashy, fat experience of Vista - "Windows 7 - it does what it says on the tin", so to speak.

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