3G iPhone - not so big in Japan?

A new survey from iSHARE shows that Japanese consumers are not planning on rushing out to get the 3G iPhone, with 9% of a sample of 400 saying they will buy the phone

Tags: 3GApple IncorporatedIPhone
  • E-Mail
By  Mark Sutton Published  June 21, 2008

A new survey from iSHARE shows that Japanese consumers are not planning on rushing out to get the 3G iPhone, with 9% of a sample of 400 saying they will buy the phone.

While the sample size is pretty small, what's interesting is that 77% of respondents said they preferred a phone with a removable battery. Can someone explain this? OK, so a very large proportion of phone problems are down to battery failure, but somehow I can't see gadget mad Japanese putting longevity at the top of the feature list for any phone purchase.

On top of which, who carries spare phone batteries anyway? 'Battery ran out' is up there with 'ran out of credit' as excuses for not calling, but I can't think of anyone I know that keeps a spare battery in their pocket - a charger in the car, maybe, or a spare charger for travelling, but batteries?

So why is a removable battery so important to the Japanese? Answers on a postcard please.

Add a Comment

Your display name This field is mandatory

Your e-mail address This field is mandatory (Your e-mail address won't be published)

Security code