Microsoft boosts Zune

Microsoft has forecast sales of one million units of its Zune MP3 player in the first half of this year.

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By  Administrator Published  December 31, 2006

Microsoft has forecast sales of one million units of its Zune MP3 player in the first half of this year.

Despite disappointing sales of the iPod rival to date, a Microsoft spokesperson said the company was confident of making up lost ground in 2007.

The figure still pales in comparison with the all-conquering iPod, which sold around 40 million units in 2006.

The 30GB MP3 player, which boasts wireless capabilities, is the first of many products branded Zune that Microsoft plans to rollout over the next 12 to 18 months.

Zune is currently only available in the United States. Microsoft has so far been coy about revealing an international launch date for the MP3 player.

Market research firm the NPD Group ranked Zune second behind iPod as the most popular MP3 player in its first week of release in the US.

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