IBM to sell Juniper wares as its own

OEM agreement will see IBM rebrand and sell select Juniper Ethernet networking products

Tags: EthernetInternational Business Legal AssociatesInternational Business Machines CorporationJuniper Networks IncorporatedOEMsUSA
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IBM to sell Juniper wares as its own (Getty Images)
By  Vineetha Menon Published  July 22, 2009

IBM will now rebrand and sell selected Juniper Network Ethernet switches and routers under its own brand as part of a new OEM (Original Equipment Manufacturer) agreement between the two companies.

The agreement reflects a strengthened relationship between the two companies, even as IBM boosts ties with other vendors including Cisco. It will see select Juniper EX series Ethernet switches and MX series Ethernet services routers now be rebranded and sold by IBM .

Jim Comfort, IBM VP of Enterprise Initiatives, revealed that the OEM agreement with Juniper will support its data center networking customers by offering “unparalleled network scalability, carrier-class reliability and operational simplicity, accelerating the deployment of our customers’ virtualized applications and services, and extending the value of their networks.”

“This OEM agreement represents a continued deepening of our relationship with IBM, and a significant new route to market for Juniper,” added Hitesh Sheth, executive vice president and general manager, Ethernet Platforms Business Group, Juniper Networks.

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