SAP boosts customer training in the Middle East

SAP signs agreement with MESAP to bring regular, off site training to customers in the GCC

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By  Mark Sutton Published  January 18, 2009

SAP is extending training for its customers in the region, with an agreement to provide a range of courses with Education Delivery Partner MESAP.

MESAP will initially offer training courses at the Etisalat Academy in the UAE from next month, to allow customers to send personnel offsite for periodic training.

Sergio Maccotta, managing director of SAP MENA said that courses were being introduced to meet growing customer demand for regular training sessions in the region for staff.

“The rapid pace of change and need for businesses to maintain a competitive edge means that customers in the Middle East are keen to explore new and innovative business models and learn how technology can make their businesses more productive,” said Maccotta.

“To date much of the demand has been for customer-specific on-site training, but we are also seeing increased interest in a regular schedule of public training in the region. Together SAP and MESAP are able to offer international instructors of the highest quality and have years of experience of working with some of the most inspiring and successful organizations across the globe. Through the training on offer we will now be able to share these best practices and methodologies with more customers on a wider scale,” he added.

MESAP intends to establish a training centre at its Qatar Science and Technology Park office in Doha, and will also provide onsite training across the GCC.

SAP will also look to deliver courses with other education delivery partners.

Vasco Madeira, MD of MESAP said: “MESAP consultants have gained extensive experience of training and consulting projects across EMEA over the last 15 years, and are in an excellent position to help deliver added value to SAP customers in the Gulf region. Our business analysts have nearly 400 years of SAP implementation, training and experience between them and have worked at the most senior levels of business. Our relationship with SAP is further testament to the huge potential of the Middle East, and we intend to help companies exploit business opportunities, build measurable ROI and take their natural place on the world stage.”

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