Get to know: Hyder Mir

IT consumables distributor Despec carries major brands such as Panasonic, HP, Brother and Lexmark in its portfolio and is firmly making its mark in the printing goods markets. So we thought it was time to 'get to know' the company's newly hired sales boss...

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By  Julian Pletts Published  August 23, 2008

IT consumables distributor Despec carries major brands such as Panasonic, HP, Brother and Lexmark in its portfolio and is firmly making its mark in the printing goods markets. So we thought it was time to 'get to know' the company's newly hired sales boss...

What is your career history to date?

I have 10 years' sales experience in corporate and retail distribution in the MENA region. I recently joined Despec as general manager of sales to strengthen and transform the company. Prior to this I was senior sales manager at Canon ME.

I'm a software graduate and came to the UAE on an assignment and became fascinated by the country. It's been a dream come true.

What do you enjoy most about working in the Middle East IT market?

Since the Middle East is one of the fastest emerging markets for IT products, every day and every scenario in the business is a new working experience and challenge.

Each country in the region has its own challenges and patterns. It's great that adoption of new technology is faster in this region. It gives Despec huge motivation to perform better.

How would you describe your style of management?

I like to lead from the front and believe in an attitude of self and the team. I plan, delegate and train the team to ensure they are part of management in future. I discuss in detail and make decisions immediately.

What are your top channel tips for the next 12 months?

The best tip that I can offer the channel is to respect the product as it is manufactured and brought to the market after a great deal of research and development. With the current dangers of recession and the levels of inflation that we are seeing it is important that partners plan the growth with profit. At the same time, the retention of experienced staff will be key to growth.

Which figure do you admire most in the IT industry ?

Narayana Murthy of Infosys in India. He started with US$250 and worked hard to become worth US$4 billion. His simplicity and commitment towards the company is amasing. I admire his famous line: "The real power of money is to give away in charity."

What do you dislike most about working in the Middle East IT market?

I don't like companies that haven't invested in a proper infrastructure and that conduct business in a non-transparent manner. The sharing of relevant information is key to developing business together. I also dislike slack credit control systems and grey and fake products coming into the region.

What is the most valuable business lesson you have learnt?

It is important to have clear communication and good listening skills when working with staff. I find it is paramount to always be honest and treat everyone fairly. Plus, it is a positive thing if you can build a strong relationship internally and externally as you never know whose path you might eventually meet up with again.

What is the proudest moment of your career to date?

Being part of the management team is always an aspect of pride for me. There are, however, two really proud moments. The first was when I was part of the launch team of the major sub-brand at Canon, Pixma, and now being asked to head and lead Despec to greater heights.

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