Rebate targets for Acer KSA partners to remain unchanged

Acer to keep rebate quotas set in first half of the year, coupled with introduction of new partner portal tools

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By  Andrew Seymour Published  June 9, 2008

Acer has allayed channel fears that it would raise the revenue targets for members of its Active Partner Programme in Saudi Arabia by confirming that the quotas set for the first two quarters will remain unchanged until the end of the year at least.

The Active incentive scheme was launched earlier this year and categorises Acer partners into three tiers based on the level of quarterly business they do with the company. Resellers earn a 0.5% rebate on purchases of $100,000 to $200,000, 1% on $200,000 to $350,000 and 1.5% for in excess of $350,000.

At a gathering of its top Saudi resellers held during the past few days, Acer said the volumes recorded during the first quarter proved that the goals it set were "achievable" and therefore it would maintain the same targets in order to let the programme build momentum.

"We are not changing the targets in the programme during Q3 or Q4," revealed Yaser Shan, channel marketing manager at Acer Middle East. "The good news is that the highlights of the programme are the same - but with the addition of more partner portal tools for resellers that were previously only available to authorised distributors."

The PC vendor, which is the largest supplier of notebooks in Saudi Arabia based on IDC Q1 data, admits the outcome of the Active programme exceeded expectations during its initial quarter. Fifteen partners invoiced more than $350,000 of business, while a further eighteen qualified for either the 0.5% or 1% rebate.

"There were also eleven members that did not qualify - which meant the business they did was less than $100,000 last quarter - and so the focus this quarter has been on bringing them up to qualifying level," explained Shan.

All targets are based on commercial products invoiced only though Acer's in-country authorised distribution partners Almasa, Al-Jammaz and Metra.

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