Cisco integrator already looking to the future

Dimension Data looking at opportunities to expand into Qatar

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By  Julian Pletts Published  March 6, 2008

Networking integrator Dimension Data Gulf has outlined a desire to expand its operation into more Middle East markets just weeks after setting up in the UAE.

The renowned Cisco and Microsoft business partner only recently entered the region through the acquisition of Data Processing Systems in the UAE, but has already set its sights on moving in on some of the smaller markets.

"Qatar is of great interest. It is suddenly a very exciting market for us so the next stop outside of the UAE will be Qatar," revealed Siddeek Rahim, managing director at Dimension Data Gulf. "It is certainly attractive when you consider the strength of nearby markets such as Kuwait and the strength of the partnerships that we have with some of the key vendors in the more contained markets. They help us work out what the market looks like and answer the question: what is the competitive landscape like?"

Having only just moved into the region, Rahim admits that such aspirations might take a while to materialise, particularly as the first priority is to firmly establish business practices and revenue sources in the UAE and Saudi Arabia. But he confirms that Dimension Data - which has a global presence and employs over 10,600 people - has started investigations into the viability of the Qatari market.

Prior to the acquisition, Dimension Data has worked on projects in this region by flying in staff from its other subsidiaries. Rahim is adamant that the Middle East networking market offers plenty of opportunities for the company. Although the UAE and Saudi markets are thriving, he says there is still a long way to go before the channel in these countries reaches the level of service and value add sophistication that can be seen in the more mature global IT realms.

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