Flagging up simple fixes

In business it is often the simple ideas that have the most longevity, the most famous example being the post-it note.

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By  Joanne Bladd Published  September 11, 2007

In business it is often the simple ideas that have the most longevity, the most famous example being the post-it note.

One Australian pair launching their product to the UAE at this year's GITEX Technology Week must be hoping that Kableflags is the next straightforward idea to turn a massive profit.

The product is simple: Kableflags is a labelled identification tag which is tied around the end of electrical cable in order to correctly identify which appliance is plugged in and where.

The inspiration for the product reportedly came when Rabih accidentally unplugged a fax machine instead of a shredder whilst waiting for urgent legal documents, causing him to miss out on a business deal.

Kableflags was launched in January of this year, and the company claims to be confident it can sell over 2 million packs in the USA over the next two years, with global success on the same scale.

"I can't wait to see Kableflags in homes around the world," says co-founder Joe Diaz.

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