Regional interest in unified communications grows

More businesses in the Middle East looking to deploy unified communications according to Avaya.

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By  Administrator Published  September 4, 2007

Middle East businesses are keen to deploy unified communications, according to Avaya. The IP communications vendor recently conducted a survey of 600 business decision makers, which showed that 40% of businesses were interested in developing a strategy for unified communications in the near future.

The research, which was carried out in Egypt, Kuwait, Qatar, Saudi Arabia and the UAE showed around half of all respondents were interested in unified communications, with 63% saying that it was important to receive all voice mail, fax and email via a single inbox.

Respondents to the survey were also concerned about staying in touch with customers and managing communications with them. 73% of those surveyed said it was important for customers to be able to reach them on the first attempt, and 69% used a contact centre of some description to manage customer enquiries.

"Currently organizations in the Middle East have business communications systems that are fragmented and diverse, and what is urgently required is a means to deliver the right applications to the right devices for various segments of workers with these needs - from basic communications right through to highly collaborative, strategic communications - to help employees improve productivity wherever they are conducting business," said Roger El Tawil, channel and marketing director, MENA, Avaya.

"Avaya's Unified Communications strategy has consistently emphasized streamlined integration of our solutions with existing networks and applications, to better leverage our customers' current technology investments. We anticipate that Unified Communications will be one of the most significant advances in the Middle East's networking sector throughout 2007," he added.

4001 days ago
Mr. Khan

Everyone has a mobile - you don't need to have unified communications when you have your mobile.

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