Oracle to unveil new 11g database system

Oracle is preparing a major product launch of its new 11g database system for this year's GITEX Technology Week, under-lining the strategic significance of the show.

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By  Administrator Published  July 31, 2007

Oracle is preparing a major product launch of its new 11g database system for this year's GITEX Technology Week, under-lining the strategic significance of the show.

The vendor's partner community will also be as present as ever, with more than 40 partners sharing Oracle's vast GITEX Business Solutions stand. This will allow the firm to demonstrate its range of industry-specific solutions, as well as specialist integration and development partners.

Oracle's core strengths will be clearly demonstrated with the high-profile 11g launch, which will allow regional enterprise decision makers their first public look at the new database system. Prior to the show, selected enterprises across the Middle East will also be involved in beta testing 11g.

"Managing the risk and cost of implementing new software, applications, and other system changes and updates is one of the most significant challenges facing organisations in the Middle East," says Dana Murugan, senior marketing director for Oracle in the Middle East and Africa.

"Oracle Database 11g is ideally suited to enable those changes with the industry's highest degree of automation and system availability, and we believe that GITEX Technology Week provides an unparalleled opportunity for both existing Oracle customers and new ones to get a look at the capabilities of Oracle 11g," Murugan adds.

The major vendor's latest acquisitions will also be under the spotlight as Oracle discusses its recent purchase of business intelligence and business performance management (BPM) firm Hyperion, and how this will expand Oracle's enterprise offerings.

Show visitors will also learn more about the latest trends in customer relationship management (CRM) solutions as part of Oracle's acquisition of Siebel, and get a closer look at the Oracle E-Business Suite.

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