Dell unveils feedback inspired product family

Hardware vendor Dell says it has used feedback from customers to help create its new line of notebook and desktop PCs for small business.

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By  Matthew Wade Published  July 15, 2007

Hardware vendor Dell says it has used feedback from customers to help create its new line of notebook and desktop PCs for small business.

Branded Vostro, the range accompanies new services and a new micro site targeted at the small business sector.

The products in the Vostro line feature what the firm describes as simple-to-use tools that address challenges like backing up data and keeping a PC healthy.

"Vostro [lets] small business owners to choose the IT solutions they need," commented Dell's chairman and CEO, Michael Dell. "For too long, entrepreneurs have been forced to fit consumer or large corporate solutions into their unique environments."

A high proportion (94%) of firms in the UK, France and Germany say their most sophisticated IT equipment is worth every penny they pay to buy and maintain it, yet budget constraints are the top factor limiting these businesses' ability to expand their infrastructure, according to research on small businesses cited by Dell.

The top two reasons small businesses use technology is to better serve customers and grow their businesses, according to the research, with 65% saying IT is extremely important to their business.

Eliminating trialware and setting up new systems are the main frustrations when purchasing IT, the firms said, however.

"Small businesses throughout Europe face the challenge of choosing the right IT solutions to meet their specific needs," said Aongus Hegarty, the VP and general manager of Dell EMEA's home and small business division.

Dell's Vostro offer includes automated support tools customised for small businesses, which include Dell DataSafe Online, providing online backup capabilities spanning up to 30Gbytes; Dell's online Support Centre; Dell Network Assistant, which simplifies the set-up, monitoring, troubleshooting and repair of a customer's network, and Dell Automated PC Tune-Up, which Dell claims reduces more than 30 tuning, security and maintenance tasks to one click to help ensure top performance.

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