Comstor Middle East bags Cisco distribution prize

Newly formed distribution outfit Comstor Middle East has already got a few fans over at Cisco. Comstor Middle East, which only launched its operation in late 2006, picked up Cisco’s distribution partner of the year award at the networking vendor’s partner summit held in Las Vegas earlier this month.

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By  Stuart Wilson Published  April 19, 2007

Newly formed distribution outfit Comstor Middle East has already got a few fans over at Cisco. Comstor Middle East, which only launched its operation in late 2006, picked up Cisco’s distribution partner of the year award at the networking vendor’s partner summit held in Las Vegas earlier this month. Willem de Haan, interim head of Comstor’s Middle East operation and VP business development at parent company Westcon Group, said: “We appreciate Cisco’s recognition for the tremendous effort that has gone into the successful launch of our first office in the Gulf region.” Since the launch of its Middle East operations, Comstor Middle East has focused on the launch of its solutions programmes OneDefense and OneVoice. The new business unit has opened a warehouse facility in Dubai, which it claims will mean shorter lead times and better stock availability for resellers in the Middle East. “Receiving this award directly following the opening of our Middle East office is a testimony of our relentless customer focus and commitment to Cisco. We look forward to building a strong relationship with our Middle East resellers as we work towards making them more successful,” de Haan added. Dorian Breakspear, sales business development manager, distribution, Middle East and Africa at Cisco, added: “This award celebrates Comstor’s efficient take off in the Middle East and acknowledges its outstanding skills and performance, making Comstor a key partner for Cisco in the region. The distributor of the year award recognises Comstor’s drive, commitment and loyalty not only to Cisco, but to Cisco’s channel and customers in the Middle East.”

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