Viva Harvegas

Harvegas, the retail wing of Edutech Middle East for edutainment multimedia products, has agreed to promote and distribute ESET's security products in the UAE.

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By  Sherief Younis Published  April 11, 2007

Harvegas, the retail wing of Edutech Middle East for edutainment multimedia products, has agreed to promote and distribute ESET's security products in the UAE. ESET Distribution Middle East today announced that it has signed a partnership agreement with Harvegas, a division of Eductech Middle East, to promote and distribute its award winning anti-virus solution, NOD32, across the UAE. According to the agreement, Harvegas will distribute ESET NOD32 retail boxes through its retail channels along with its edutainment multimedia products. "We are glad to partner with ESET to bring this exciting product to this part of the world," said Kaushal Mehta, channel manager for Harvegas. "NOD32 is an exemplary product in its category which works as a single, integrated engine to offer the best unified anti-threat system. It has a very small footprint needing minimal resource utilisation, taking up limited space on the user’s computer and allowing for faster performance. "With our backing as a reliable player in the industry, coupled with the increasing PC penetration, ESET NOD32 is set to be a great addition to Harvegas,” Mehta added. The addition of ESET NOD32 rounds off the existing product portfolio of Harvegas by giving it a comprehensive anti-virus solution and thus also preventing retail partners of the distributor from looking elsewhere for such solutions. Harvegas plans to take part in various promotions with its retail channel partners, advertise ESET NOD32 across relevant media, and participate in exhibitions and other marketing activities in order to promote the solution. "The IT Retail segment is very important for us. We were looking for a distributor who could keep up with the growing market demands and to also increase our growth rate. Harvegas is the first retail distribution channel for ESET NOD 32 in the UAE. "With their established reputation they make the best partners for us and together we intend to build NOD32 as a force to be reckoned with in the region,” Mr. Neo Neophytou, MD for ESET Distribution Middle East, concluded

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