Saud Bahwan drives on with SAP automotive software

Omani business conglomerate Saud Bahwan Group has selected SAP’s dealer business management application as the software system of choice for its automotive sector business processes.

  • E-Mail
By  Stuart Wilson Published  December 19, 2006

Omani business conglomerate Saud Bahwan Group has selected SAP’s dealer business management application as the software system of choice for its automotive sector business processes. SAP Arabia is managing the project alongside its partner L&T Infotech. “SAP software is a key enabler helping us achieve the aims we have set for our business transformation,” commented a senior official from the Saud Bahwan Group. “We have always deployed cutting-edge technologies to ensure customer satisfaction and this has enabled us to be at the number one position for more than three decades.” “Our solution from SAP is truly a first in the automotive sector in Oman. We opted for SAP solutions on account of its scalable, reliable and user-friendly software. With the rollouts of SAP’s automotive suite applications, we will have a worldwide standard set of end-to-end business processes,” continued the senior official. By utilising SAP’s dealer business management solution, Saud Bahwan Group claims that it will have in place a process based on strong technical architecture and best business practices to cover automotive services management. As part of the SAP implementation, Saud Bahwan Group is integrating disparate legacy systems across its extended dealership network. “This deployment at Saud Bahwan Group will clearly demonstrate the strategic business value companies gain with SAP’s integrated solutions,” said Essam Enany, president at SAP Arabia. “SAP provides the scope of functionality automotive companies need to unify widespread business networks and efficiently execute end-to-end business processes. We are committed to helping our customers master their unique business challenges. By working with leading companies like the Saud Bahwan Group, we will continue to deepen our expertise of the auto industry’s unique requirements,” he concluded.

Add a Comment

Your display name This field is mandatory

Your e-mail address This field is mandatory (Your e-mail address won't be published)

Security code