Asian team offer low-priced calls

MALAYSIAN-BASED M.Mobile and Mobalex have announced the launch of M.Mobile - an ambitious partnership, which will offer inexpensive long distance calls from the world’s first Islamic quadband mobile phone.

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By  Cleona Godinho Published  November 21, 2006

MALAYSIAN-BASED M.Mobile and Mobalex have announced the launch of M.Mobile - an ambitious partnership, which will offer inexpensive long distance calls from the world’s first Islamic quadband mobile phone. “We are the first mobile phone manufacturer that is owned and operated by an Islamic country,” says Shah Bahr, chief marketing officer of M.Mobile. “The Islamic market is the fastest growing sector in the mobile industry,” adds Bahr. M.Mobile will integrate technological expertise from strategic partner, Mobalex, who has already secured patents on voice-over IP, GSM and GPRS technologies. Following the firm’s launch, which is scheduled for June 2007, users will be able to initiate long distance calls over M.Mobile’s low-cost long distance network. Additionally, users can direct long distance calls to other phones, such as their home or office phone. No monthly fees will be applied and the service will also be available on the internet. The phone will be the ‘first of its kind with integrated VoIP’. “The largest growing segment in the mobile industry are the people earning less than a dollar per day. In Iran, for instance, there will be 32 million SIM cards issued over the coming two years. It is these new users that M.Mobile will be targeting,” concludes Bahr.

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