InterCon to open DFC trio in mid-2007

The InterContinental Convention Centre and three other InterContinental managed properties at Dubai Festival City (DFC) are on schedule to open in mid-2007, the project’s pre-opening team has revealed.

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By  Joseph Mortimer Published  October 10, 2006

The InterContinental Convention Centre and three other InterContinental managed properties at Dubai Festival City (DFC) are on schedule to open in mid-2007, the project’s pre-opening team has revealed. The 4500m² convention centre will be connected by a bridge to two of the properties – the 501-room InterContinental DFC and the 318-room Crowne Plaza DFC. The third property, the InterContinental Residence Suites DFC, featuring 212 modern apartments, will be located 500 metres away from this development. The convention centre will feature two large ballrooms and 10 additional meeting rooms of varying sizes. The largest 1500m² ballroom will cater to 850 people in classroom layout, while the smaller of the two at 1000m² will seat around 600 guests. “The key USP is the location,” said Christian Pertl, the recently appointed director of sales and marketing for the DFC projects. “When the infrastructure is ready – the new roads and the new bridge (connecting DFC to the airport) – it will be the best location in Dubai.” Both hotels are aiming for corporate customers to represent 75 to 80% of business, while the InterContinental Residence Suites DFC will aim for 95% corporate occupancy. “In terms of positioning, InterContinental will have a very strong focus on the corporate and MICE market, internationally but also locally,” said Pertl. Rooms in the 35-storey InterContinental DFC will feature panoramic views of Dubai Creek, the Festival Marina, or the shopping centre. Facilities include six restaurants, two bars, a gym, spa, and 25-metre pool. The adjacent Crowne Plaza will comprise 26 suites, a gym, sauna, steam rooms, a 25-metre pool and a leisure deck area .

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