Emirates Business Class revamp

Emirates Airlines has launched its new generation lie-flat Business Class seats, raising the bar in the battle for the business travel sector of the aviation industry.

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By  Gemma Hornett Published  September 5, 2006

Emirates Airlines has launched its new generation lie-flat Business Class seats, raising the bar in the battle for the business travel sector of the aviation industry. The new seats have been introduced on Emirates’ Dubai to London Gatwick service on a new Boeing 777-300ER. By the end of the year, six more Emirates aircraft will boast the new product. The new seats feature an in-seat massage function, large privacy dividers, and handheld entertainment controls. “The new Business Class seats we are introducing on our Boeing fleet, together with our flat-bed ‘SkyCruiser’ privacy seats in First Class, will strengthen Emirates’ appeal to premium travellers seeking that extra luxury and comfort, particularly on long-haul flights,” claimed Tim Clark, president, Emirates Airlines. All of Emirates’ new long-range Boeing 777 aircraft on order will be fitted with lie-flat seats in Business Class, and the airline will also retrofit its current fleet of 12 777-300 aircraft by early 2008. In addition to the new improved beds, Emirates’ Business Class passengers are now offered a chauffeur service from anywhere in the UAE, dedicated lounge facilities at major hub airports, and an extensive onboard entertainment system, with more than 600 entertainment channels. The carrier is also “considering” additional top-of-the-range Business Class products for the rest of its fleet, which currently comprises 95 aircraft.

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