easyHotel to open in region

easyHotel has signed a master franchise agreement with Istithmar Hotels to open a chain of 38 budget hotels across the region.

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By  Sarah Campbell Published  June 7, 2006

easyHotel has signed a master franchise agreement with Istithmar Hotels to open a chain of 38 budget hotels across the Middle East, North Africa, India and Pakistan within the next five years. easyHotel opened its first hotel in London in August 2005 and a second one in Switzerland in September. Designed for city centres, it offers consumers a recognised brand that delivers a standardised, no-frills and simply furnished room. All easyHotel bookings are taken by credit card through the easyHotel.com website.

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