DCC MEA gets off to flying start in Fujeirah

The second annual Digital Consumer Channel showcase, organised by Distree events, was inaugurated by Sheikh Mohammed bin Hamad bin Saif Al Sharqi, Chairman at Fujeirah e-Government yesterday.

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By  Andy Tillett Published  May 16, 2006

The second annual Digital Consumer Channel showcase, organised by Distree events, was inaugurated by Sheikh Mohammed bin Hamad bin Saif Al Sharqi, Chairman at Fujeirah e-Government yesterday. More than 150 representatives from 45 vendors and over 145 representatives from 110 retailers of IT and digital consumer products in Middle East, Africa (MEA) and CIS countries came together for the opening At Le Meridien Al Aqah Beach Resort in Fujeirah, UAE. “The first event was so successful, we are pleased to see so many of companies reconfirm their attendance to this year’s event,” said Farouk Hemraj, CEO at Distree Events. “This year we have also expanded the event from covering Middle East and North Africa to include South Africa and CIS countries. Our research has consistently shown us that senior decision-makers greatly prefer attending focused and private events like DCC-MEA because it offers them the perfect combination of the privacy and comfort of a high-level conference and the breadth of a trade show.” The event is backed by a number of sponsors which includes AMD and Toshiba at Platinum level, Logitech and Panasonic as Gold sponsors and Palm One as the silver sponsor. Lexmark and Mobility provided technical support including printers and wireless networking. Gfk is providing and presenting research information for the conference. The event comprises conference presentations, debates, panel discussions and personal meetings and runs for three days from the until the 18th of May. Attendees at DCC MEA cover the full spectrum of the digital consumer channel including computer chain stores, mobile chain stores, photo equipment stores, electrical specialists, mass merchants, hypermarket chains and independent outlets. DCC MEA is the third channel event hosted by Distree Events in Fujeirah. It is an annual event that started in 2005 followed by Digital Business Channel (DBC) MEA in November 2005. The next event for the Business channel will be DBC MEA scheduled to be held from 18 to 21 September 2006.

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