Ariss will push CD products

Home grown software developer Ariss Computers gears up to showcase its wide range of Arabic language products to trade show visitors.

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By  the Gitex Times Staff Published  April 13, 2006

Home grown software developer Ariss Computers gears up to showcase its wide range of Arabic language products to trade show visitors As a leading provider of Arabic-language programmes in the Middle East and North Africa region, Ariss Computer will be spending the forthcoming Gitex Saudi Arabia explaining to potential customers just how its products can help them grow their business or enhance their non-work life. “We will be promoting our compact disc (CD) titles that we have developed,” says Ziad Ariss, executive manager at Ariss Computer. The Saudi Arabian company, which was established back in 1986, sells a wide range of software offerings. It now boasts more than 400 solutions, including the latest versions of the products it started with 20 years ago, which include electronic dictionaries and publishing tools. “We develop educational and reference material for multimedia and CD distribution” says Ariss. Ariss Computer recently launched an educational CD to help Arabic-speaking users learn different languages. To date, the Saudi Arabian firm has developed programmes for learning English, French and others. The company has also enhanced its range of digital reference materials, which include dictionaries, educational programmes for children, an Atlas, and also scientific encyclopaedias. Ariss Computer hopes to increase its presence in the Saudi Arabian market and tap into the Kimgdom’s growing population and desire for information technology-related offerings. April’s Gulf Information Technology Exhibition is a key part of this plan for the firm. “Gitex Saudi Arabia is a key event on our agenda every year as it is a good place to meet potential customers and to learn what they need in order to increase our sales in this market,” says Ariss. In addition to boosting its long term business plans at the show by raising brand and product awareness, Ariss Computer also hopes the annual information technology trade show will help it achieve three of its strategic business objectives for the coming year. “Although we have many objectives for the Saudi Arabian market and beyond, our main focus for this year will be on developing more titles for the Saudi Arabian market, increasing our existing sales by approximately 10%, and expanding brand recognition in the Saudi Arabian market and beyond,” Ariss says.

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