IFA Hotels & Resorts’ new club business looks ship shape

IFA Hotels & Resorts continues to diversify its accommodation offering with the expansion of its yacht lifestyle concept to include the Mediterranean and Red Sea cruising zones in addition to that of the existing Arabian Gulf.

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By  Sarah Campbell Published  April 20, 2006

IFA Hotels & Resorts continues to diversify its accommodation offering with the expansion of its yacht lifestyle concept to include the Mediterranean and Red Sea cruising zones in addition to that of the existing Arabian Gulf. This move is aimed at tapping the growing market for yachts and luxury boats in the region, as the company gears up to promote its IFA Yacht Ownership Club. “The idea of owning a yacht is a dream of many people, but may not be immediately attainable because of the costs involved. The IFA Yacht Ownership Club caters to those who want to indulge their passion for luxury cruising, in a variety of international destinations, without the stress and costs inherent to multiple yacht ownership,” said Werner Burger, president and COO, IFA Hotels & Resorts. “By extending our yacht lifestyle concept to the Mediterranean and Red Sea cruising zones we are in a position to provide an opportunity for boating enthusiasts in this region to experience the very best of year round luxury cruising.” he added. The IFA Yacht Ownership Club works much like a hotel timeshare system — members pay an annual fee which grants them access to the club’s services and facilities, in this case a fleet of professionally crewed and maintained yachts in four international cruising zones. Depending on their requirements, members purchase either Gold or Platinum memberships that are allocated a number of credits to be exchanged for a combination of peak, shoulder and off-peak, luxury cruising days. Once aboard any of the yachts, a fully qualified, professional captain, deckhand and steward will attend members of the IFA Yacht Ownership Club. Each yacht sleeps up to eight guests in four on-suite cabins.

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