Airbus sets up new regional subsidiary

Airbus has created a new subsidiary, Airbus Middle East, that will take care of all its commercial and customer service activities in the region.

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By  David Ingham Published  March 5, 2006

Airbus has created a new subsidiary, Airbus Middle East, that will take care of all its commercial and customer service activities in the region. Habib Fekih, formerly CEO of Dubai-based Total Airline Services Company, will head the new entity, which will be based in Dubai Airport Free Zone. Airbus Middle East will cover all GCC countries, Egypt, the Levant, Iraq, Iran, Afghanistan, Pakistan, Bangladesh, Sri Lanka and the Maldives. This is the fourth regional subsidiary that Airbus has created, following the USA, China and Japan, and the company says its creation underlines the increasing size of the regional market. “With traffic predicted to multiply by four over the next 20 years, the Middle East is one of the fastest developing regions in the world,” said Gustav Humbert, president and CEO, Airbus. “The trust and confidence [regional] carriers have placed in Airbus leads us to further expand our presence in the region. Our objective in doing so is to even better serve our valued customers and be in an even better position to give them full satisfaction, which is our top priority.” Airbus is also establishing a new spare parts centre for the Middle East, which should be up and running by April 2007 at Dubai Airport Free Zone. The facility will stock parts made by Airbus and other major equipment suppliers, and will have direct access to the airport apron for maximum speed and efficiency.

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