Tally unveils Hotcross incentive scheme

Accountancy software giant Tally Solutions has unveiled its latest Middle East promotion designed to fire up its channel partners and persuade customers using alternative financial software packages to switch over to Tally products.

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By  Stuart Wilson Published  February 21, 2006

Accountancy software giant Tally Solutions has unveiled its latest Middle East promotion designed to fire up its channel partners and persuade customers using alternative financial software packages to switch over to Tally products. The Hotcross incentive scheme targeted at Tally resellers runs in conjunction with Tally’s Hotcross offer programme targeted at end-users. From an end-user perspective, any business owner or accountant using another software package that switches over to Tally 7.2 is eligible for up to 25% off the list price. The offer is available through all Tally dealers in the region. According to Tally, its channel partners also have the skills to help customers switching over to migrate their data over to Tally 7.2 and can also help customise the software as required. The Hotcross incentive programme offers resellers the opportunity to earn cash rewards for their efforts. Tally says that the launch of the reseller incentive programme is an acknowledgement of the dedicated efforts of Tally partners in the region as the vendor attempts to become the most widely-used business accounting software player in the Middle East. Tally claims that running the Hotcross offer targeted at end-users in conjunction with the Hotcross incentive offer for resellers underlines its commitment to partner profitability and creates a win-win situation for both parties.

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